(NEW YORK) -- Whether you are moving on or moving in, Dottie Herman, the president and CEO of Douglas Elliman, the fourth-largest real estate company in America, offers some advice to future buyers and sellers on how to get the most out of any location.
What Sellers Need to Know
A home’s exterior presents a great opportunity to attract potential buyers, but an unkempt lawn not only could possibly devalue the property, it could also deter future buyers. Dottie’s advice: “Spiff up the outside or expect potential buyers to zoom by.”
Invest in a New Coat
A fresh coat of paint can transform any room. Dottie recommends sticking with “neutral colors to make rooms [look] clean and bright.”
Invest in a Photographer
A good photographer can help you present your space in the best of light, without any Photoshop tricks.
Dress It Up
With a little investment, staging a home can help future buyers see the potential of any location.
Advice for Buyers
See Through the Exterior
You might walk away from your dream house if you don’t look past peeling paint and old carpets. Houses that are unkempt tend to sit on the market, so if you feel like that is the property’s sole disadvantage, use it as an opportunity to bargain the price down.
Don’t Fall in Love Too Fast
Just because the house you are eyeing and everything inside of it looks beautiful doesn’t mean you should ignore the basics. Be sure to check all plumbing and roofing.
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