Entries in iCloud (3)


Apple's iCloud Sued by iCloud Communications over Name

Justin Sullivan/Getty Images(PHOENIX) -- When you name your company after something as common as an apple, and many of your products after common words preceded by the letter "i" -- iPhone, iPad, iPod, etc. -- you're eventually bound to run into someone who's had a similar idea.

So it is that Apple, Inc., perhaps one of history's most successful marketers of consumer technology, has been sued by iCloud Communications, a Phoenix company that provides telephone services over the Internet.  ICloud Communications says Apple's newly-announced iCloud storage service for music, pictures and other content infringes on its trademark, and already has had confused customers calling to see if it had been bought by Apple.

It's not the first time Apple has been in this position.  In 2007 when it announced the iPhone, it turned out the name was already owned by Cisco Systems, Inc.  Even the name Apple has been contentious; it was most famously used as a record label by a little rock group called The Beatles.

"Apple's announcement and launch of its 'iCloud' cloud computing service appears to be just one more example of Apple's 'act first and worry about the consequences later' approach to trademark use," said iCloud Communications in its legal filing.  "Even the most cursory Internet search -- which could have easily been conducted by any of the legion of Apple's in-house marketing or legal staff -- would have revealed the prior, long term usage of the iCloud Marks by iCloud Communications."

Is this really part of Apple's standard operating procedure?  Tim Bajarin, a veteran Apple watcher at Creative Stratagies, Inc., came to the company's defense.

"Apple has been working on the back end of iCloud for five years," he said.  "They already bought the name [for the iCloud website] from an online storage service in Sweden."

"Until the 'i' era, the only issue they ever had was the one with Apple Records," Bajarin said.

ICloud Communications and Apple did not immediately return several messages.  In the meantime, ABC News did a search and could not find a record showing iCloud Communications had trademarked the word "iCloud."

Copyright 2011 ABC News Radio


Steve Jobs Announces Apple iCloud Service

Justin Sullivan/Getty Images(SAN FRANCISCO) -- Apple CEO Steve Jobs appeared at a software developers' conference in San Francisco on Monday to introduce a new operating system called Lion and a wireless service called iCloud, but his mere presence at the event dwarfed the announcement itself.

After several years of stories about his failing health and the self-imposed medical leave of absence he announced earlier this year, he got a standing ovation just for being there.

"We love you," shouted someone in the crowd.

"I appreciate it very much," Jobs answered.

People emailing or Tweeting from the conference said he looked gaunt.

Jobs "looks extremely thin," ABC News correspondent Neil Karlinsky wrote in email from the audience, but added, "He's walking steadily and seems to have energy.", a website that covers Apple full-time, commented, "Steve sounds... exasperated. Weirdly quiet and not as energetic."

Jobs didn't stay long, commanding the stage for approximately 3 minutes. "Today we're going to talk about software," he said, before handing off to Phil Schiller, Apple's senior vice president for worldwide marketing.

Schiller and colleagues showed how the Lion system, on a properly-equipped computer, could offer the same kind of touch-to-activate features one finds on the iPad tablet. He said it offers 250 new features.

Jobs returned to the stage to introduce iCloud, a service he said would make it possible for users to access photos, music, documents and other content at any time from any device. He demonstrated how photos taken with an iPhone were visible on a user's iPad moments later.

ICloud, which will be free initially, replaces an earlier Apple service, MobileMe, which Jobs called "not our finest hour."

Many users of Apple devices had been frustrated that if, for example, they bought a piece of music from Apple's iTunes store, they were limited in how many places they could store it -- and in trouble if their iPod or MacBook computer broke down or was lost. The iCloud, Apple said, will solve such issues.

The service will integrate what you can get on different Apple devices, the company said. If you've been reading a book on an iPad, Jobs said, you can open it on an iPhone -- and the bookmark to show your place will open with it.

Personal photos, the company said, will not be kept permanently on Internet servers. After 30 days they will need to be downloaded to one's own devices, because they consume large amounts of computer memory.

Immediate reaction to the new offerings was positive, but many in the crowd of 5,200 were still reacting to Jobs himself, who wore a trademark black mock turtleneck and blue jeans.

Jobs' health has been a public issue since 2004, when he announced that he had a rare -- and treatable -- form of pancreatic cancer. In early 2009 he took a medical leave, and, it was later revealed, traveled to Memphis, Tenn., for a liver transplant. He came back to work full-time later that year, but in January of this year he took another medical leave.

This was his second public appearance since then. The other, in March, was for the release of the company's successful iPad 2 tablet.

Jobs had handed off day-to-day operation of the company to his principal deputies some years ago, so his medical problems have not greatly affected the firm's success. Apple stock, valued around $120 per share when he took his 2009 medical leave, hovered around $340 Monday.

Copyright 2011 ABC News Radio


Apple CEO Steve Jobs to Deliver Keynote Address, Unveil iCloud

Justin Sullivan/Getty Images(CUPERTINO, Calif.) -- Apple is set to unveil iCloud, a new cloud-based initiative, when CEO Steve Jobs takes the stage Monday at the Worldwide Developers Conference.

Jobs, who's been on medical leave since Jan. 17, is scheduled to deliver the keynote address at the event.

Along with iCloud, the CEO and a team of executives will debut Lion -- Apple's latest update to Mac OS X -- and iOS 5, the next version of the company’s operating system used in iPad, iPhone, and iPod touch.

Copyright 2011 ABC News Radio

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