Entries in MTV (4)


DirecTV Customers May Lose MTV, Nickelodeon and More

DirecTv/Viacom/PRNewsFoto(NEW YORK) -- Nearly 20 million DirecTV subscribers may be saying goodbye to The Colbert Report, SpongeBob SquarePants and the stars of the Jersey Shore Tuesday night if the satellite TV provider fails to reach an agreement with programmer Viacom.

In its blog, Viacom says its 7-year-old distribution agreement with DirecTV is set to expire at 12 a.m. Wednesday.  The programmer says its been negotiating for months with the satellite TV provider, but DirecTV has turned down all proposals to renew the contract.

Viacom says talks reached an impasse Monday night when "DirecTV provided Viacom with a counter proposal that included a lower rate than Viacom receives from any other distributor in the industry."

DirecTV responded Tuesday morning by saying that it had offered the programmer "increased fees for their networks going forward" but said it "can’t afford the extreme increases they are asking for,” according to The New York Times.  Those increases amount to "more than a billion dollars extra.”

Should talks remain at a standstill, DirecTV users will be barred from seeing a total of 26 Viacom channels (HD feeds included) on Wednesday.  That means no more MTV, VH1, BET, Comedy Central or Nickelodeon, among others.

Viacom is urging DirecTV customers to contact the provider and demand that the company keep the channels.

Copyright 2012 ABC News Radio


'Jersey Shore's' The Situation Fires Back at Abercrombie & Fitch

Justin Sullivan/Getty Images(LOS ANGELES) -- Less than a month after Abercrombie & Fitch offered Mike "The Situation" Sorrentino money to not wear its clothes, the Jersey Shore star has issued his own proposal to the clothing retailer. reports lawyers for "The Situation" have sent a cease-and-desist letter to Abercrombie & Fitch, ordering it to stop selling T-shirts that parody Jersey Shore with phrases like "The Fitchuation."  The letter, which claims trademark infringement, seeks all profits from sales of the shirts.  

In August, Abercrombie & Fitch offered "The Situation" and his co-stars a "substantial payment" to stop wearing its clothes.

Copyright 2011 ABC News Radio


Abercrombie & Fitch's Stock Drops After Request to 'Jersey Shore' Stars

Justin Sullivan/Getty Images(NEW YORK) -- One day after the clothier offered to pay Jersey Shore star Mike "The Situation" Sorrentino to not wear its apparel, Abercrombie & Fitch's stock dipped nearly eight percent.

That fact didn't escape Sorrentino, who tweeted a link to an online story about Wednesday's stock drop and wrote, "Looks like Abercrombie got themself [sic] into a Situation!"

It's worth noting that the stock drop probably had more to do with Abercrombie & Fitch's second-quarter earnings report, which was announced earlier in the day, than with its proposal to The Situation, who hasn't publicly stated whether he's considering the offer.

Abercrombie & Fitch issued the offer to Sorrentino and his Jersey Shore co-stars on Tuesday, claiming that any association between The Situation and its clothes "is contrary to the aspirational nature of our brand."

MTV, which airs the show, reportedly has responded by calling the proposed deal a "clever PR stunt."

The cable network said, "We'd love to work with them on other ways they can leverage Jersey Shore to reach the largest youth audience on television."

Copyright 2011 ABC News Radio


MTV Loses Another Sponsor for Controversial Show 'Skins'

Photo Courtesy - Getty Images(LOS ANGELES) -- The Parents Television Council applauded General Motors on Friday for pulling its ads from the newly-controversial MTV show Skins. GM aired advertisements for the Chevy Volt on the show’s debut Monday night.

“Every single advertiser who sponsored the premiere episode of Skins is not only endorsing, but glorifying teen drug and alcohol abuse, not to mention a plethora of baseless sexual content,” the Council said in a press release, before vowing to go after a group of companies who continue to sponsor the program. Among the brands named are Schick Hydro, H&R Block, L’Oreal, Subway, Foot Locker, Orbit chewing gum and Extra chewing gum.

Taco Bell had already pulled its ads from the show.

Earlier this week The New York Times reported that some MTV executives were worried the show “may violate federal child pornography statutes.”

Skins pulled in a solid 3.4 rating in the 12-34 age demographic on Monday, the best numbers MTV says it has seen in that demo for a show's launch.

MTV is part of the Viacom-owned MTV Networks.

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ABC News Radio