(LAS VEGAS) -- The biggest buzz so far at the Consumer Electronics Show comes from the new OLED (Organic Light Emitting Diode) televisions from South Korean manufacturing giant Samsung.
Production costs had previously limited the size of OLED screens, which is why consumers mostly found them in cellular phones, and in the only commercially available OLED television, Sony's XEL-1, an 11-inch model that debuted at the 2007 CES with a price of $2,500.
Samsung’s new televisions feature a 55-inch screen, an absurd 0.6-inch width, and a richness of color never before seen in commercial displays.
There’s a battle going on between the large TV manufacturers to build the thinnest model possible, with LG debuting its own OLED TV this year that’s only 0.3 inches. Of course, without an official release date, or price point, who knows when we’ll see one of these in someone’s living room?
ABC News spoke with Mark Jannot, editor-in-chief of Popular Science magazine, who said, “We’ve seen OLED TVs before, but this one is big.”
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