Entries in One Million Moms (2)


GEICO Pig on a Date Angers One Million Moms

File photo. iStockphoto/Thinkstock(NEW YORK) -- The insurance company giant GEICO has used a gecko and a pig to promote its business, but its latest commercial has the advocacy group One Million Moms claiming the ad is not cute. The ad, the group claims, is offensive and promotes bestiality.

GEICO’s newest mascot is Maxwell, a talking pig who is the latest target of One Million Moms, a conservative organization that its website says targets the “trash in today’s media” that is aimed at children.

A 30-second commercial released by GEICO has Maxwell in a topless convertible with a woman by his side. The car has just broken down, and Maxwell uses his mobile GEICO application to locate a tow truck. The woman seems frustrated that the tow truck will arrive so quickly, as she asks, “Oh, so that means we won’t be stuck up here for hours, with nothing to do?” The pig brushes off her advances.

Monica Cole, director of One Million Moms, says the commercial promotes bestiality.

“It was just a pretty sleazy type of commercial because the girl [in the commercial] was really disappointed when she realized they wouldn’t be able to pass the time alone together,” said Cole.

The One Million Moms’ website states that the organization’s goal is to stop the entertainment media’s exploitation of children.

“Kids are drawn to animals. That’s normal. Animals are cute.  That’s why movies have animals that play the lead roles and the main parts,” said Cole. “And it may be over their heads in terms of understanding the meaning behind it, but there’s a big concern when kids are being desensitized to this kind of thing.”

Cole says this isn’t the first time GEICO hasn’t taken bestiality seriously. “A bridesmaid was flirting with the gecko in a different commercial, so this is just becoming a norm for GEICO it seems,” Cole said.

The website has thousands of online subscribers, a “team of moms,” as Cole describes them. When numerous complaints come in regarding a particular commercial, the organization will follow up on members’ concerns through research. Once that research is conducted, the organization takes action, she said.

“We let them [GEICO] know that our subscribers are concerned about the commercial and that we would like them to pull it immediately,” said Cole.  ”We have thousands of moms contact them as well so there is strength in numbers.”

Although GEICO has yet to reach out to One Million Moms, Cole said they receive responses from companies regarding their complaints about half of the time.

GEICO did not immediately respond to a request for comment from ABC News.

Copyright 2013 ABC News Radio


Urban Outifitters Targeted for Suggestive Ad

Urban Outfitters(NEW YORK) -- After unsuccessfully campaigning to get Ellen DeGeneres fired from her gig as a JC Penney spokesperson, the conservative group One Million Moms is now railing against the retail chain Urban Outfitters for its catalog photo of two women kissing.

In a web posting, the group advised parents to call or email Urban Outfitters with complaints about the photo.

“Tell them you will also no longer shop at their stores if you hear this type of advertising continues,” states the post. “The content is offensive and inappropriate for a teen who is the company’s target customer.”

One Million Moms is also demanding that Urban Outfitters apologize. The company did not immediately respond to calls seeking comment.

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Earlier this year, the group attempted a boycott of JC Penney after Ellen DeGeneres was announced as the store’s spokesperson. JC Penney, however, stood behind the openly gay DeGeneres, who received support from her broad base of fans and even an endorsement from conservative commentator Bill O’Reilly.

One Million Moms is a division of the media watchdog Christian group, the American Family Association. The One Million Moms’ website describes their goal as stopping “the exploitation of our children, especially by the entertainment media (TV, music, movies, etc.)”

This is not the first time Urban Outfitters has courted controversy. Last month, it was criticized by 10 members of congress for selling t-shirts that read “Kiss Me I’m Drunk or Irish or Whatever.”

Copyright 2012 ABC News Radio

ABC News Radio