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Tuesday
Apr192011

Taco Bell Beef Lawsuit Dropped

Joe Raedle/Getty Images(IRVINE, Calif.) --  An Alabama law firm that filed a class action lawsuit against Taco Bell, claiming the company should not call the meat it serves beef because it doesn’t meet federal standards, has withdrawn its court action.

Taco Bell announced Monday that the lawsuit was voluntarily withdrawn and no money was exchanged in the case.

"This sets the record straight about the high quality of our seasoned beef and the integrity of our advertising," Taco Bell CEO Greg Creed said.  "We took great exception to the false claims made about our seasoned beef and wish the attorneys had contacted us before filing and publicizing a lawsuit that disparaged our brand."

"We hope the voluntary withdrawal of this lawsuit receives as much public attention as when it was filed so we may put the matter behind us and fully concentrate on serving our customers," Creed added.

For their part, the Beasley Allen law firm in Montgomery said it withdrew the lawsuit after reviewing the facts about Taco Bell's products and marketing.

The fast-food company says it is not making any changes to any of its products or advertising.

Back in January, the law firm claimed that a mere 35 percent of the restaurant's taco filling was solid meat, which they said was below the government-set threshhold for calling something beef.  The lawsuit alleged that in addition to meat, Taco Bell uses water, isolated oat product, wheat oats, soy lecithin, maltodextrin, anti-dusting agent, autolyzed yeast extract, modified corn starch and sodium phosphate in their "beef."

In response to the lawsuit, Taco Bell took out ads proclaiming that its taco filling is 88 percent beef.

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