(NEW YORK) -- Not everyone finds Ben & Jerry’s new “Schweddy Balls” ice cream tasteful.
Conservative group One Million Moms finds the new flavor offensive and is calling for a boycott. “The vulgar new flavor has turned something as innocent as ice cream into something repulsive,” the group, an offshoot of American Family Association, stated on its website. “Not exactly what you want a child asking for at the supermarket.”
The limited-batch ice cream flavor released recently was inspired by a Saturday Night Live skit of the same name.
The skit stars Ana Gasteyer and Molly Shannon as hosts of the “Delicious Dish,” a parody of a National Public Radio program. Alec Baldwin portrays Pete Schweddy, the fictional owner of Season’s Eatings Bakery, who explains poker-faced to the show hosts that he has a variety of “Schweddy Balls” — popcorn balls, cheese balls, rum balls suited for every taste among his special holiday offerings.
Ben & Jerry’s spokesperson Sean Greenwood told ABC that in the last three days, he’s only heard from about 600 moms — not a million — complaining about the new flavor. At the same time, the company has received hundreds more emails that say things like, “We get the joke” and “We love you guys.”
“This is just about silly fun,” Greenwood said. “We didn’t name it for shock value. We did it because it’s a funny skit.”
“Schweddy Balls” isn’t the first time Ben & Jerry’s has spun a fun mixture of flavor and pop culture. Apparently, One Million Moms wasn’t amused when the company released a special edition of Chubby Hubby called Hubby Hubby last year to celebrate gay marriage.
“It seems that offending customers has become an annual tradition for Ben & Jerry’s,” the group said on its website.
As to that charge, Greenwood said, “We stick up for what we believe in.”
Copyright 2011 ABC News Radio