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Thursday
Apr282011

Smartphone Users: 33% Would Give Up Chocolate Before Phones

Jupiterimages/Thinkstock(WASHINGTON) -- Smartphone users love their phones so much, a full one-third would give up chocolate in order to keep using their devices.  That’s according to a new survey commissioned by Google of 5,013 U.S. adult smartphone users.

Additional stats from the survey:

  • 81 percent use their smartphones to browse the Internet.
  • 72 percent use their devices while involved in other media.
  • One in five would give up cable TV in order to keep their smartphones.
  • 33 percent use smartphones while watching TV.
  • 22 percent use smartphones while reading the newspaper.
  • 79 percent use smartphones to help with shopping, with 70 percent using it while in the store.
  • Nine out of 10 users have made a purchase because of a mobile ad received on their smartphone.
  • 95 percent use smartphones to find local information, such as nearby pizza shops and movie times.
  • 48 percent use smartphones to watch videos.
  • One in 3 users would give up chocolate to keep using their smartphone.
  • The average smartphone user spent $300 ordering items online with their device.  Twenty-seven percent or those orders were made through a mobile website and 22 percent were made through apps.

The survey, which was reported by TechCrunch.com, also found that 39 percent of smartphone owners use the devices while in the bathroom.

Copyright 2011 ABC News Radio

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