Entries in Sky Sports (1)


UK: What's a Grocery Shopping Soccer Fan to Do?

Skygo/Sainsbury's UK(LONDON) -- In Britain, you'll find some fanatical followers of soccer who refuse to miss even a second of play. But what do they do if they have to go grocery shopping? A new innovation has been designed just for them.

“The idea we had was to create a shopping cart that...would allow you to dock your iPad into a docking station and allow people to tap in,” to the game while they do their shopping, inventor Ian Burgess explained.

Armed with a Sky Sports app, the customer's off and running. The device is being tried at one London Sainsbury's store ahead of what could be a wider rollout. The dock even comes with a self-charging solar panel, ensuring the viewing device never runs dry during a match.

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